Creating the worlds largest Post-it note stop motion animation can’t be any easy feat, especially when you have to use and reposition 350,000 of those little notes outdoors.

This amazing and the worlds largest Post-it note animation to date, has been created as as an advertising campaign for a new Melissa shoe store in Sao Paulo, Brazil, and took 25 animators over five months to create. Watch the video of both the animation and how they did it after the jump.

Once the animation was complete the public were then invited to come and write on the Post-it notes by adding their messages of love on the notes. As the video’s theme is "the power of love,” based on the newly launched Power of Love shoe collection.

Making of the animation video:

Source: Geek