Actually it’s neither. Instead it’s calculating and ruthless, striking at the precise moment when your sleep is most shallow, thus amplifying the pain. It’s supposed to measure brainwaves, see, then gauge the most opportune moment to wake you. So how does this make it exceptional? Well, because it measures brainwaves during sleep, this alarm clock can pinpoint the best time to nightmarishly jolt you out of slumber. Great idea, no?

Since not even a prototype of this revolutionary device is in existence, seen above is a Defusable Alarm Clock featured last month here at Geeky Gadgets.

Defusable Alarm Clocks aside, experiments at the Jerusalem College of Engineering in India have produced startling results. Since human brains at rest have ‘layers’ of sleep or rain activity (this verges on Inception), electrode connectors allowed the scientist’s test alarm clock to measure when it was best to ring.

It’s positively horrible. Alarm clocks are pestilential devices anyway that jar you awake from otherwise pleasant dreams; and the noise, the noise! Grating on your nerves in the most excruciating way possible.

Thankfully this is still an experimental concept so we can still dream fitfully with our plain boring alarm clocks.